United Kingdom France Germany
Customer Focus

Is all about building loyalty by focusing on your customers

Analysis

Editorials, opinion, analysis, guest writers, industry comment and more

DE

Analysis

Editorials, opinion, analysis, guest writers, industry comment and more…

Analyses

Editoriaux, avis, analyses, écrivains invités, commentaires sur l’industrie

Home » Archive by Month

Article Archive for February 2011

Ocado to open new Wimbledon distribution site
February 28, 2011 – 5:35 pm | Comments Off
Ocado to open new Wimbledon distribution site

Online supermarket Ocado has signed up for a 2-acre site in Wimbledon, which will extend the number of ‘distribution spokes’ it operates, and enhance the company’s central distribution system. The spokes are the points at which customer orders on articulated lorries arrive from the main Hatfield DC and are re-loaded into delivery vans for local dispatch.

Men quicker to embrace mobile shopping while women prefer to get social confirms survey
February 28, 2011 – 1:41 pm | 11 Comments
Men quicker to embrace mobile shopping while women prefer to get social confirms survey

Today there are clear differences about the way men and women are using the latest digital channels to shop, with women leaning more towards social and men more towards mobile. Research just out from shopper research agency Shoppercentric shows 38% of men own a smartphone (compared to 29 % of women) and 60% of women use Facebook (compared to 52% of men).

Tesco Direct gears up for click and collect using convenience store locations for non-food orders
February 28, 2011 – 12:57 pm | Comments Off
Tesco Direct gears up for click and collect using convenience store locations for non-food orders

Tesco is reportedly investigating the potential of non-grocery products ordered on the Tesco Direct site being dropped off for collection by customers at Tesco Express and Tesco Metro stores around the country. Such a strategy would see the supermarket giant embrace multichannel more fully, making use of the vast network of around 1,400 local stores, and the existing store delivery infrastructure. Such a system would also free customers from the frustration of waiting in for deliveries to their homes.

Take part in the second IMRG survey into size of ecommerce job market
February 28, 2011 – 11:57 am | Comments Off
Take part in the second IMRG survey into size of ecommerce job market

Last March an IMRG/IMRWorld survey revealed that there were 600,000 jobs in, or supporting, e-retail in the UK. At the time 78% of the businesses surveyed said they expected to take on more personnel during the next year. In order for the IMRG to track the growth of the industry in this way, responses to the new survey are required, so Internet Retailing is asking its readers and supporters to participate.

Preview Internet Retailing Expo: Nick Wheeler, founder of Charles Tyrwhitt Shirts
February 24, 2011 – 1:10 pm | 3 Comments
Preview Internet Retailing Expo: Nick Wheeler, founder of Charles Tyrwhitt Shirts

Nick Wheeler, founder of Charles Tyrwhitt Shirts is speaking on Day One of the Internet Retailing Expo Insights Conference about the importance of building a business ‘one customer at a time’. “Ecommerce has absolutely revolutionised my business,” he says. “It is modern mail order and I realised early on that it would transform the way we work. We have hardly scratched the surface and already it accounts for 70% of our direct business.”

Re-launched Style Compare aims for 1m monthly users this year
February 24, 2011 – 1:05 pm | Comments Off
Re-launched Style Compare aims for 1m monthly users this year

StyleCompare.co.uk has re-launched in the UK, and has ambitions to achieve one million unique monthly users by the end of 2011. Aggregating more than 45 retailers, 1,500 labels and 120,000 products – from fast-paced high street fashion, to luxury items from top designers – Style Compare helps customers find clothing, footwear and accessories with ultra-specific search tools. New signings which will appear this month include high street giant New Look, streetwear favourite Superdry, multi-channel leader John Lewis and luxury retailer Net-a-Porter, and there are plans to work with more independent designers in the future.

Our survey says… Retailers see mobile as a business essential, but many unsure how to maximise potential
February 24, 2011 – 10:08 am | Comments Off
Our survey says… Retailers see mobile as a business essential, but many unsure how to maximise potential

Retailers are increasingly seeing mobile as a business essential, but many remain unsure as to how to maximise its potential, according to the latest industry research from M-Retailing and mobile marketing company Sponge

Lofty multichannel ambitions at High and Mighty
February 24, 2011 – 9:42 am | Comments Off
Lofty multichannel ambitions at High and Mighty

High and Mighty, the menswear retailer that specialises in clothing and shoes for big and tall men, has relaunched its website to bolster multichannel sales. The aim is to give the brand a more premium feel and to provide customers with better usability. The company has set out a strategic plan to double its online sales over the next year.

Net-a-porter’s menswear site Mr Porter goes live
February 24, 2011 – 9:26 am | Comments Off
Net-a-porter’s menswear site Mr Porter goes live

Mr Porter, the designer menswear site from Net-a-porter Group, went live this week offering over 60 brands including Ralph Lauren, Burberry, Paul Smith and Gucci. The site makes its debut for the spring/summer 2011 season, and marks exactly a decade since Net-a-porter.com was launched by former journalist Natalie Massenet.

Preview Internet Retailing Expo: Peter Lilley, managing director TrueShopping
February 24, 2011 – 9:19 am | Comments Off
Preview Internet Retailing Expo: Peter Lilley, managing director TrueShopping

Trueshopping has a goal of bringing aspirational products at affordable prices direct to consumers. Since 2006 the company has grown exponentially and now operates 12 different websites under four brands into nine countries and in six different languages. Speaking at the Insights Conference on Day One of the Internet Retailing Expo, Lilley will be exploring the importance of choosing the right ecommerce platform, and evolving your business in line with growth.

Guest comment: Great usability leads to purer brand experience
February 23, 2011 – 1:21 pm | 2 Comments
Guest comment: Great usability leads to purer brand experience

For online retailers, 2011 is the year that they will need to focus on usability if they want to add value to their e-brand and gain a competitive advantage in the marketplace. Up until now the focus has been on content, but the reality is that everyone has the right text and pictures, so making yourself standout from the crowd is becoming more difficult.

Multichannel makes ‘sales per sq ft’ metric obsolete says Deloitte
February 23, 2011 – 9:58 am | 2 Comments
Multichannel makes ‘sales per sq ft’ metric obsolete says Deloitte

Almost a quarter (21% ) of all internet transactions involve some research in store according to new research from business consultancy Deloitte. In many cases, customers are researching in store with one retailer before purchasing online at a cheaper price with another. Deloitte predicts a trend for retailers to use retail space as showrooms for a much wider range of products available online, and suggests this will make the traditional ‘sales per sq ft’ metric obsolete.

Weighty investment in Waitrose.com will deliver ‘personal touch’ and seamless service
February 22, 2011 – 12:36 pm | 5 Comments
Weighty investment in Waitrose.com will deliver ‘personal touch’ and seamless service

Waitrose has announced the launch of a new ecommerce platform, costing more than £10m, as its online grocery service, formerly known as Waitrose Direct, becomes Waitrose.com next month. The investment will equip the retailer for rapid expansion in ecommerce sales over the next decade, in particular taking on Ocado in the London area. The new Waitrose website is on the Day (CQ5) platform, and has been designed by digital agency Grand Union.

eBay to be first retail app pre-loaded on all Telefonica smartphones, starting with O2 in the UK this summer
February 22, 2011 – 12:04 pm | Comments Off
eBay to be first retail app pre-loaded on all Telefonica smartphones, starting with O2 in the UK this summer

The ubiquity of eBay on mobile has taken another step with the auction site inking a unique deal with uber-operator Telefonica that will see eBay become the first retail app pre-loaded on all of Telefonica’s smartphones worldwide, starting with O2 in the UK

Liverpool becomes world’s first football club with its own mobile store
February 22, 2011 – 12:03 pm | 3 Comments
Liverpool becomes world’s first football club with its own mobile store

Liverpool FC has become the first football club in the world to launch a fully transactional mobile store, letting fans visit the club’s online store, browse the full range of kit and other merchandise, and securely make purchases – all from their mobile phones

Digby module lets retailers give rich in-store mobile experience to customers and track their movements and habits
February 22, 2011 – 12:02 pm | Comments Off
Digby module lets retailers give rich in-store mobile experience to customers and track their movements and habits

Responding to the growing demand from retailers for mobile technology they can use in store, Digby has launched an In-store Mobile Module that lets retailers engage and communicate with their customers from the moment they enter the store to the time they leave

ROAMING REPORT from MOBILE WORLD CONGRESS: Apps, HTML 5 and Social Media
February 22, 2011 – 12:00 pm | Comments Off
ROAMING REPORT from MOBILE WORLD CONGRESS: Apps, HTML 5 and Social Media

We report from the show floor at Mobile World Congress on how Apps and HTML5, along with social media, are all providing challenges – and opportunities – to retailers worldwide

Manchester Airport passengers get cheap taste of luxury through text
February 22, 2011 – 11:57 am | One Comment
Manchester Airport passengers get cheap taste of luxury through text

Passengers at Manchester Airport are saving money of last minute access to the airport’s Escape Lounge thanks to an innovative text marketing campaign being run by mobile messaging company Oxygen8

QVC revamps iOS app to offer in app purchasing on the go
February 22, 2011 – 11:54 am | Comments Off
QVC revamps iOS app to offer in app purchasing on the go

QVC has updated its free iPhone app giving customers access to its full range of more than 15,000 products and allowing them to use ‘Buy Now’ to place an order within the app using their existing account number and PIN

GUEST OPINION Snack time for consumers: weaving mcommerce into the multichannel approach
February 22, 2011 – 11:50 am | One Comment
GUEST OPINION Snack time for consumers: weaving mcommerce into the multichannel approach

Eric Abensur, CEO at Venda, takes a tactical look at how retailers can weave m-commerce into their multichannel strategy, the challenges they may face and offers some advice on overcoming them