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Analysis

Editorials, opinion, analysis, guest writers, industry comment and more…

Analyses

Editoriaux, avis, analyses, écrivains invités, commentaires sur l’industrie

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Article Archive for June 2010

Stars of social media emerge through new research
June 7, 2010 – 5:10 pm | Comments Off
Stars of social media emerge through new research

Which brand are the stars of social media? A new media measurement service, Famecount, has surprising results, calculated through a formula based on numbers of Facebook fans, Twitter followers and You Tube subscribers.

Mobile commerce set to double by 2013 – but for now its just part of the shopping experience, finds Verdict/Ovum study
June 7, 2010 – 1:25 pm | 3 Comments
Mobile commerce set to double by 2013 – but for now its just part of the shopping experience, finds Verdict/Ovum study

Internet shopping sales from mobile phones will more than double by 2013 as UK consumers get used to paying for goods on their handsets, according to Ovum and Verdict Research. However, for now, the true role of mobile is to drive growth by enhancing the overall shopping experience

Laura Ashley sells 74% more online
June 4, 2010 – 10:01 am | Comments Off
Laura Ashley sells 74% more online

Online is doing well at Laura Ashley, where e-commerce sales so far in its financial year have topped 70% growth. An interim management statement released today said full-year trading would be in line with expectations.

Jessops puts online focus on serving customers
June 4, 2010 – 9:00 am | Comments Off
Jessops puts online focus on serving customers

Helping customers use its website is behind improvements at Jessops.com. Customers can now find products faster, while plans for the future include instant chant and Paypal.

Home Delivery Network rebrands as Yodel
June 3, 2010 – 5:23 pm | Comments Off
Home Delivery Network rebrands as Yodel

Yodel is the new brand of the Home Delivery Network. The carrier, now the second-largest UK carrier after the Royal Mail, thanks to its acquisition of DHL’s UK parcels business, promises to be a “truly customer-focused business”.

Keep customers happy by allowing instore ordering
June 3, 2010 – 4:39 pm | Comments Off
Keep customers happy by allowing instore ordering

Want to keep customers happy? The answer, suggests new research, is to help them to buy by giving them the ability to order out-of-stock goods in-store.

Online takes 30% of UK advertising spend
June 3, 2010 – 3:41 pm | Comments Off
Online takes 30% of UK advertising spend

Thirty per cent of all UK advertising budgets are spent online, according to new IAB figures. That gives the UK internet industry the highest share of national ad spend of any market in Europe.

New Look now UK’s third-biggest online fashion retailer
June 2, 2010 – 10:39 pm | Comments Off
New Look now UK’s third-biggest online fashion retailer

New Look’s e-commerce operation has become the UK’s third-biggest online fashion retailer, taking 1.3m orders in its latest financial year. The company says it expects a challenging year ahead thanks to economic uncertainty, but that it is confident in its own “fundamental value”.

iPad – neither loved nor loathed by consumers and retails. Yet.
June 2, 2010 – 5:32 pm | 2 Comments
iPad – neither loved nor loathed by consumers and retails. Yet.

Despite the media hype, iPad – which launched in the UK and Europe last Friday – is failing to set consumers and retailers alight with desire, being seen by consumers as not good enough to replace either the iPhone or the laptop and being viewed by many retailers as just another device to develop apps of limited appeal for

Newspaper websites set to become mobile shops as publishers look to open new digital revenue streams
June 2, 2010 – 5:30 pm | Comments Off
Newspaper websites set to become mobile shops as publishers look to open new digital revenue streams

Newspaper and magazine publishers are set to look at becoming online and mobile shops as they start to sell goods as well as news to make up for declining advertising revenues, offering both a threat and an opportunity to retailers

Location based services will be a boon to retailers and will be worth €420m by 2015, says analyst
June 2, 2010 – 5:28 pm | Comments Off
Location based services will be a boon to retailers and will be worth €420m by 2015, says analyst

Mobile location-based services are set to boom and retailers will be one of the key sectors to benefit, as they allow more targeted marketing, relationship building, interaction with consumers, as well as providing a tool to assess marketing conversion rates, says Berg Insight

Augmented reality joins forces with visual search and location data to make for the ultimate mobile shopping experience – and the first stop is to make CD covers ‘sing’
June 2, 2010 – 5:26 pm | Comments Off
Augmented reality joins forces with visual search and location data to make for the ultimate mobile shopping experience – and the first stop is to make CD covers ‘sing’

Augmented reality + visual search + location information = powerful mobile shopping experience. US AR company Metaio teams up with visual search engine Kooaba to produce a visual search service that could offer retailers the ultimate find and buy service

Tesco app update adds barcode scanning to check on local stock
June 2, 2010 – 5:20 pm | 3 Comments
Tesco app update adds barcode scanning to check on local stock

Tesco improves store finder app to include barcode scanning and better shopping list management: so now customers can scan a barcode, see if the item is in stock in their local stores and add to a new shopping list. Oh, and the company’s club card app gets its 500,000 download

Argos e-commerce revamp also includes iPhone app
June 2, 2010 – 5:18 pm | Comments Off
Argos e-commerce revamp also includes iPhone app

As part of its move to become the de facto e-commerce retailer in the UK, Argos has, of course, launched an iPhone app that will form the beginning of the company’s mobile strategy

Turkey’s largest bank rolls out MasterCard-based NFC payment tool
June 2, 2010 – 5:16 pm | Comments Off
Turkey’s largest bank rolls out MasterCard-based NFC payment tool

Garanti Bank, Turkey’s largest aprivate bank by asset size, and Avea, Turkey’s sole GSM 1800 mobile operator, have teamed up to provide Turkish mobile phone users with NFC-enabled SIM cards that remove the need to buy NFC-enabled handsets

Consumers can now buy good through Android apps with PayPal
June 2, 2010 – 5:10 pm | Comments Off
Consumers can now buy good through Android apps with PayPal

PayPal’s Mobile Payments Library now lets consumers buy goods and services through Android apps, as well as Apple – opening up m-commerce still further

Green retail set to soar as prices fall
June 1, 2010 – 2:30 pm | Comments Off
Green retail set to soar as prices fall

UK online sales of environmentally-friendly products are expected to hit £1.4bn in value by 2015, up from £607m in 2009. But at the same time the ‘green premium’ is expected to fall to 36% from 44% today.

Are England fans less likely to sport national shirt this World Cup?
June 1, 2010 – 2:23 pm | Comments Off
Are England fans less likely to sport national shirt this World Cup?

Will England fans out in force at the FIFA World Cup 2010 in South Africa this month be sporting the Three Lions kit? According to Twenga, the answer’s in doubt, with lacklustre growth in online searches for kit and related items.

Rich media ups spending, Savile Row finds
June 1, 2010 – 1:54 pm | Comments Off
Rich media ups spending, Savile Row finds

Visitors to Savile Row’s e-commerce website are now more likely to turn their interest into a sale following the installation of new rich media features. Early findings show customers who interact with them are twice as likely to buy, spending 20% more on average.

Guest comment: Better than eBay; creating an enhanced online trading marketplace
June 1, 2010 – 1:47 pm | Comments Off
Guest comment: Better than eBay; creating an enhanced online trading marketplace

How can retailers unlock the value from their excess and returned stock? Harvey Sinclair, chief executive of Stockshifters considers the question in today’s guest comment.