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Analysis

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Analysis

Editorials, opinion, analysis, guest writers, industry comment and more…

Analyses

Editoriaux, avis, analyses, écrivains invités, commentaires sur l’industrie

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Article Archive for April 2009

eDigitalResearch launches negative WOM management tool
April 7, 2009 – 11:22 pm | Comments Off

The new eCustomerRescue service is designed to make it easier to respond quickly to dissatisfied online customers — before they can influence others with negative word-of-mouth opinions

Tesco reveals 40% of online customers using Cheaper Alternatives
April 7, 2009 – 11:21 pm | Comments Off

The feature, which suggests cheaper own-label products or rival brands when customers pick a more expensive item, is proving very popular, says Tesco

Customer reviews and feedback score highest with online shoppers
April 7, 2009 – 11:20 pm | Comments Off

User feedback has won out over video, price matching and 3D imaging in Avail Intelligence’s latest Trust Index survey

Time to rethink your approach to customer loyalty, says new report
April 7, 2009 – 11:19 pm | Comments Off

The traditional models for engendering loyalty are changing with the economic climate, even in sectors where the barriers to switching brands are significant, according to new research from The Logic Group

Which? launches price comparison service
April 3, 2009 – 11:31 am | Comments Off

The consumer organisation has chosen PriceRunner to power its new Which? Compare service

Retailers are still ignoring email best practices
April 3, 2009 – 11:29 am | Comments Off

DotMailer’s annual benchmark study of UK retailers’ email practices has found that many are still neglecting simple measures that could quickly increase click-throughs and online sales

Tesco picks Right Now to support technology product buyers
April 3, 2009 – 11:28 am | Comments Off

Tesco Tech Support, which provides assistance to customers looking to buy technology products online, is to use RightNow to improve the level of support it offers

British retailers get four of six spots in Etailer of the Year shortlist
April 3, 2009 – 11:27 am | Comments Off

New Look, Tesco, Top Man and mydeco.com will be competing for the title against Italy’s Yoox Group and Zappos.com from the US

Argos launches entertainment site with The Hut
April 3, 2009 – 11:26 am | Comments Off

Hot on the heels of WHSmith’s launch of a dedicated entertainment site last month, Argos has now also launched its own entertainment site, in partnership with The Hut

Paysafecard launches prepaid voucher for online shoppers
April 3, 2009 – 11:24 am | Comments Off

Cash-Ticket will be available at 20,000 stores across the UK and there are no set-up costs for merchants who choose to accept it