Items tagged with 'loyalty'
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Loyalty card fatigue
Loyalty card fatigue reaches new heights, as over 50% of users think it takes too long to get rewards.
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Subway: payment, loyalty and vouchering all in one card
Having written today about loyalty cards and vouchers, this article in eWeek investigates how Subway, the sandwich chain with 26,000 outlets, has integrated payments, loyalty and CRM programs on to one card. -
How much is a new customer worth?
Do retailers gain loyalty through online promotions or does a good offer turn into acquisition of lots of one-time purchasers? How about giving away cash? The owners of a new affiliate-based loyalty site will be finding out fairly soon as cash starts to be passed back to shoppers. -
Gambling without total loss
Loyalty shopping site InternetCashback.co.uk has announced new partnerships with Ladbrokes, Bet Fred and William Hill, taking the number of online bookmakers that are featured on the site to 34. Internet Cashback enables online shoppers to earn monetary rewards for becoming members of the various online betting sites (and e-other retail sites), so they can place bets on upcoming events such as the Wimbledon Tennis Championships and The UEFA Champions League final. -
ipoints targets offers to members
Online coalition loyalty programme ipoints.co.uk has enhanced its offering by developing Offer Optimiser - members logging on to its site are now recognized and presented with offers which are relevant to their past behaviour. -
Online loyalty association launched
Three UK-based online loyalty scheme operators have formed the Online Loyalty Association in an attempt to raise standards.