Internet Retailing

Items tagged with 'coupons'

Guest Comment: Turning belt-tightening into brand engagement

Endemic discounting is only a short term option in the bid to woo today's price sensitive consumer; it is marketing tools that enable customer engagement and quantifiable returns that will boost brand value and deliver incremental sales, argues Couponstar's Jared Keen

Websites that offer discounts, coupons and promos are now the fastest growers

Walkers tops the list of fastest growing websites as its Brit Trips promotion begins to pay off and cash-strapped consumers turn to sites offering ways to find vouchers, coupons and promotions

Coupons have knock-on effects with cash-strapped consumers

Offering coupons and discount vouchers has a range of positive knock-on effects on how consumers view your company in a downturn, researchers have found