Items tagged with 'commission'
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TradeDoubler and LoveFilm test perfomance-based viral marketing
A willingness to look at new ways of structuring a deal may be key in the year ahead, as TradeDoubler and LoveFilm have been finding out...
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Norwich Union ditches price comparison services to go it alone
Insurer Norwich Union has withdrawn from participation in price comparison services and has set up a mini price comparison service of its own. The company promises to show consumers quotes from competitors even if they are cheaper than Norwich Union's own. Are they mad or are they onto a winner? And is there an opportunity here for online retailers to do the same thing?
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Not good for consumers or Norwich Union
Insurer Norwich Union has withdrawn from participation in price comparison services and has set up a mini price comparison service of its own. The company promises to show consumers quotes from competitors even if they are cheaper than Norwich Union's own. Are they mad or are they onto a winner? And is there an opportunity here for online retailers to do the same thing?
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