Items tagged with 'TV'
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New 'Internet TV chart' launched
While this new chart doesn't carry the authority of pronouncements from RAJAR, Nielsen or established terrestrial TV audience monitoring, it should be in the bookmarks of Marketeers looking to keep a finger on the pulse of web antics, spoofs, teen trends and emerging sensibilities. -
Internet more influential than TV
A new report shows the Internet to be twice as influential as TV on creating an impression and brand awareness, and if you ask it nicely it'll probably make the tea