Items tagged with 'IP'
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E-retailers unable to protect their IP
UK retailers are increasingly concerned that they are unable to protect vital online trading systems adequately, according to a leading firm of patent and trademark attorneys, Withers & Rogers LLP.
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YouTube adds 'click to buy' ecommerce
The video-sharing behemoth and 'future of television' is to offer viewers the chance to buy products featured in YouTube videos. Could this be the future of rich media marketing?
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Youtube Ecommerce Model
The video-sharing behemoth and 'future of television' is to offer viewers the chance to buy products featured in YouTube videos. Could this be the future of rich media marketing?
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