August 15 2007
Progress Software upgrades EasyAsk for E-Commerce
Progress Software has upgraded its EasyAsk for E-Commerce search, navigation and merchandising software. The upgrade will enable e-retailers and distributors to dramatically increase online catalogue size and offers faster search and browsing.
The new 64-bit platform enhancement delivers a dramatic increase in both performance and scalability, and will support online catalogues consisting of several million items that can be easily searched, found and purchased.
Cache performance has also been improved so that browsers and online shoppers experience a faster return to previously searched items. Additionally, the size of the search index has been compressed by 30%, and up to 50% less memory is required, both of which contribute significantly to overall improved performance.
Larry Harris, vice president and general manager of EasyAsk products commented: "Our goal is to provide the most powerful e-commerce search, navigation and merchandising software that helps buyers connect to products they're seeking with minimum effort."
Retailers using the EasyAsk E-commerce platform significantly outpaced their competition in online sales conversion during November and December 2006, according to research from Nielsen//NetRatings. They also achieved the highest online conversion rates among all users of commercially available e-commerce search and navigation technologies during nine of the twelve months in 2006.
Emma Herrod
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