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Articles in Customer Focus

134 ways to say ‘thank you’
March 19, 2010 – 2:23 pm | No Comment
134 ways to say ‘thank you’

A new report from Snow Valley includes examples of 134 online retailers’ ‘thank you for your order’ pages and tips on how to avoid the most common mistakes web sellers make.

Asos and Very come out top in fashion etailing integrated search rankings
March 19, 2010 – 2:18 pm | No Comment
Asos and Very come out top in fashion etailing integrated search rankings

A detailed analysis by Greenlight of fashion retailers’ paid and natural search visibility has found key differences between the strategies taken by different retailers and in the way that men and women search for fashion items.

Amazon and eBay to introduce new Twitter service
March 19, 2010 – 2:15 pm | No Comment
Amazon and eBay to introduce new Twitter service

The new @anywhere service will enable consumers to tweet and to follow others’ tweets from within other websites, such as ecommerce and publishing sites.

Almost two-thirds of shoppers are less likely to return goods bought online
March 16, 2010 – 2:29 pm | 3 Comments
Almost two-thirds of shoppers are less likely to return goods bought online

A survey conducted by the Department for Business, Innovation and Skills (BIS) has revealed that almost two-thirds of consumers are less likely to return goods they buy online compared to those they buy on the high street

How does internet retailing compare with the rest of the web?
March 16, 2010 – 2:25 pm | No Comment
How does internet retailing compare with the rest of the web?

The BBC has produced an analysis of the top properties on the web that makes it easy to visualise the importance of internet retailing and of the major players within the market.

Edeals.com arrives in the UK
March 16, 2010 – 2:19 pm | No Comment
Edeals.com arrives in the UK

The UK service puts comparison shopping, eBay auctions, coupons and discount travel search all on one site.

1. Apps Summit in Germany, 4th & 5th May, Wiesbaden
March 12, 2010 – 3:32 pm | No Comment

As m-Commerce is on the rise, so are the first conferences dealing with the subject of m-commerce and apps. The 1. Apps Summit to take place in Germany will be held at Wiesbaden on 4th and 5th of May.

Ebay licenses customer data to Royal Mail for new marketing insight tool
March 12, 2010 – 2:10 pm | One Comment
Ebay licenses customer data to Royal Mail for new marketing insight tool

The Royal Mail Insight Tool provides access to over 140 million UK transactions made through the online auction site, “giving advertisers and planners unparalleled insight into the purchasing behaviours of postcode areas across the UK.”

Silverpop publishes international email marketing metrics benchmarks
March 12, 2010 – 2:06 pm | No Comment
Silverpop publishes international email marketing metrics benchmarks

A new white paper allows marketers to easily benchmark their email marketing performance and includes statistics on open rates, click throughs and unsubscribe rates around the world.

BLM Quantum adds affiliate marketing to personal blogs and Facebook pages
March 12, 2010 – 2:03 pm | No Comment
BLM Quantum adds affiliate marketing to personal blogs and Facebook pages

The new ‘Social Affiliate’ tool is designed to let consumers easily earn affilate commissions by adding an advertising widget from a favourite brand or retailer to their personal blog or social networking page.