Is all about building loyalty by focusing on your customers
Editorials, opinion, analysis, guest writers, industry comment and more
Editorials, opinion, analysis, guest writers, industry comment and more…
Editoriaux, avis, analyses, écrivains invités, commentaires sur l’industrie
Ahead of his panel slot at Internet Retailing Expo in the Mobile and Social Conference, Gabriel Hopkins, Head of eCommerce Products, WorldPay, looks at the main issues that retailers face when implementing a mobile payments channel, as well as the key areas to focus on to help take full advantage of consumer demands for m-commerce
Shopping on mobile devices is set to increase by 53% in the next 12 months hitting £4.5billion, making the British the biggest mobile shoppers in Europe for the third year running followed by Germany (£2.7bn) and France (£1.9bn), finds a new study commissioned by Kelkoo and carried out by the Centre for Retail Research
…. mobile shopping that is! Europeans are procrastinators – at least that is what web browser company Opera Software’s latest research into users’ mobile browsing habits shows. This past holiday season, US mobile phone users shopped early, while Europeans used their phones for last-minute purchases
YESpay International and YES-wallet.com have built a cloud based payment platform using Near Field Communication (NFC) global standard technology that creates a cloud-based NFC contactless card emulation services conforming to PayWave and PayPass standards offering a more convenient and efficient payment solution for merchants and consumers
Digtial wallet provider Skrill is aiming to bringing easy and quick mobile payments to merchants and consumers with its 1-Tap product. By implementing 1-Tap, merchants can offer customers the opportunity to pay for goods in ‘one tap’ on any device, rather than having to re-enter login details or credit card information
The idea of the ‘Digital High Street’ has come a step closer with leading retailers Everything Everywhere, Asda and Tescos joining the growing list of retailers signing up to appear on search and discovery app NearMe – adding potentially more than 30million customers to the service that already has an organically grown user base of 500,000
eBay.co.uk, the leading online marketplace, has predicted $8billion in global mobile sales on the site as a new consultation from Ofcom set out proposals to make 4G mobile spectrum available in the UK
As mobile commerce continues to grow at a phenomenal rate – thanks it part to public wifi access – new research from web hosting experts UK2 and YouGov has revealed that more than half of the UK’s public wifi users are potentially putting confidential data at risk by connecting mobile devices to unsecured networks
The high street may have taken a hit this Christmas at the expense of online shopping – culminating in Boxing Day 2011 being named the UK’s biggest ever online shopping day – but much of this rise in e-commerce was driven by mobile, suggests a new report
Leading High Street retailer Topshop has created a fully transactional, multichannel iPhone app that brings the entire Topshop product catalogue to customers and actively engages with them in-store, at home and online
A study by Adobe carried out during the 2011 holiday season and throughout 2011, found that tablet visitors spent more per purchase than visitors using smartphones or traditional desktops and laptops, suggesting that tablet visitors were the most valuable online customers in 2011
Lakeland, the creative kitchenware company, has launched a mobile commerce website with the help of its implementation partner Javelin Group, one of Europe’s leading e-commerce consultancy and systems integrator and a speaker at Internet Retailing Expo on 22 March at the NEC in Birmingham
Motors.co.uk, the UK’s second largest car search response networks for motor dealers, has seen visits to its mobile and app sites more than double (123% increase) in the last 12 months, with 15% of total visits to the site now coming from mobile devices. The firm has also seen a 200% increase in visits from iPads
Multi-channel mobile engagement and commerce company Digby has launched Localpoint, a mobile platform that enables location-based marketing, analytics and commerce for top brands to attract, influence, understand and own the relationship with their loyal customers across all channels
Mobile devices including the iPad, iPhone and Android help drive strong online retail sales over Christmas, according to the latest cloud-based analytics findings by IBM, accounting for some 15 per cent of all retailer online traffic
The way UK consumers shopped for presents this Christmas was completely different to any previous year, according to the annual survey by international consumer research specialist Intersperience – with the smartphone and mobile coupons stealing the show
Tablet use over Christmas Day and Boxing Day in 2011 doubled compared with 2010, as 8% of consumers now use these devices as their main means of getting online, according to the annual Christmas activity survey from eDigitalResearch and IMRG
The amount of mobile browsing over the Christmas period – as measured by how many people click on mobile adverts – reveals a much earlier start in 2011 than in 2010, as well as a frenzy of mobile browsing on Christmas day between 9 and 11am – up 50% on a typical day at that time
MEF, the global community for mobile content and commerce, kicks off 2012 by unveiling it’s predictions for the year ahead. In 2011, MEF accurately forecast that the proliferation of Smartphones would drive mobile consumer engagement with a number of other predictions also coming to fruition. So let’s see how it does with 2012s crystal balling…
John Lewis has (finally) launched an iPhone app, which gives customers access to 200,000 John Lewis products while they are on the move and allowing shoppers to find their nearest store, opening times, and to browse JohnLews.com while in store or lounging around at home – as well as seeking to improve customer experience in store
Ironic as it may seem, mobile operator O2 has only just embraced m-retailing for its own customers with the roll out of specially designed m-web pages that let customers purchase mobile phone accessories on the go on all web-enabled phones
