Tesco has introduced the country’s first image recognition augmented reality print campaign as part of its new Big Price Drop campaign, which kicked off on Monday 26th Sept. And following in the footsteps of Cadbury, the retailer will be using mobile augmented reality service Blippar to bring its ads to life

In our latest preview of our annual conference, Internet Retailing 2011, we speak to keynote speaker Mark Hodgkinson, soon to take on the role of HMV’s new marketing and ecommerce director, about what he’s learned in more than a decade of working with the internet.

In-store kiosks in Debenhams stores across the UK will widen the options for customers to access its range. Mobile commerce specialist NN4M, which designed the range, says they will allow a ‘seamless multiplatform experience.’

How can marketers assess the value of performance marketing to their business? Matt Swan of Affiliate Window considers how an advertiser can do just that.

Supermarket Tesco is gearing up to take its new ecommerce website overseas. It is to launch in the Czech Republic later this year before expanding further in 2012.

Brand domain names could be the answer to prevent multichannel shoppers becoming sidetracked, says Melbourne IT DBS, which found while most shoppers now research purchases on and offline, many also admit to finishing their search on another site than the one they intended to visit.

Leading UK high street retailer Debenhams has made the move into mobile based in-store kiosks. Branded Debenhams Extra, the Internet enabled touch screen kiosks will be rolled out across the UK, and give customers access to the retailer’s full product range while in store

Almost half of Domino’s Pizza deliveries are now ordered online, with a significant proportion of them ordered via a mobile device, the company said today in an update to the City.

ddressing growing retailer desire to leverage the power and performance of the latest mobile devices to drive transaction efficiencies, improve operational visibility and in-store customer engagement, Epicor Software and Global Bay Mobile Technologies have partnered to provide retailers running heritage Epicor software solutions with an innovative and comprehensive suite of mobile retail applications

Online-only retailer Amazon is the top retail brand in the UK, according to new research carried out for Kelkoo by the Centre for Brand Analysis. The company scored well ‘across all the factors that are important to consumers today’ said Kelkoo UK manager Mark Haupt.

GAME is on its way to taking 39% of its market by 2013, GAME Group said today. The company is investing in multichannel sales of its PC and video game products in order to prepare for a ‘different video games market’.

In our latest preview of our annual conference, Internet Retailing 2011, we spoke to Richard Evans, director, marketing, EMEA at email marketing specialist Silverpop about his new concept of ‘mocial’ marketing, and what this might mean for retailers.

It’s wealthy, male, Western European shoppers who are leading the drive towards online shopping, a report from CB Richard Ellis has found. The study also found that men shop online nearly twice as often as women.

House of Fraser is to use technology from ForeSee to measure its customers’ experience offline as well as online, finding out they fare in its stores and call centres as well as on its website.

The Scouts are working with clothing commerce company Spreadshirt to raise both awareness and funds. Its dedicated shop, run through the Spreadshirt platform, allows supporters to buy customised clothing and to submit their own designs.

December’s holiday season is the busiest time for most retailers. Internet Retailing recently hosted a webinar giving merchants practical advice and useful tips on how to make the most of this time of year. Our guest speaker was Kylee Hall, product marketing manager at IBM.

While many retailers look at mobile as a means of being discovered Farhad Koodoruth, MD of Blowfish Digital, explains that you need to think very differently when it comes to mobile search if you want to succeed

Leading UK pureplay Play.com is to change hands for £25m. The entertainment retailer will join the Japanese-owned Rakuten network, which owns ecommerce businesses in 10 countries, now including the UK.

Flying Brands, which owns multichannel businesses including Gardening Direct and Flying Flowers, today saw its share price more than halve following a warning that it is likely to need to renegotiate its banking arrangements this autumn following disappointing trading.

In the latest preview of our annual conference, Internet Retailing 2011, Miriam Lahage of eBay, keynote speaker at the event, says retailers must rethink their idea of what ‘the store’ is in order to adapt to the way that customers are shopping.