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Analysis

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Analysis

Editorials, opinion, analysis, guest writers, industry comment and more…

Analyses

Editoriaux, avis, analyses, écrivains invités, commentaires sur l’industrie

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Article Archive for October 2010

Boots offers points to shop elsewhere
October 5, 2010 – 12:52 pm | Comments Off
Boots offers points to shop elsewhere

Boots has launched a Treat Street website where customers can earn loyalty points by shopping at other retailers.

Internet Retailing 2010: Interview with David Walmsley of Dixons Retail
October 5, 2010 – 12:50 pm | One Comment
Internet Retailing 2010: Interview with David Walmsley of Dixons Retail

In the latest of our previews ahead of our annual conference, Internet Retailing 2010, we speak to David Walmsley, director of ecommerce at Dixons Retail about his company’s strategy to ‘win on the internet’.

Internet Retailing 2010: Interview with Andrew Ground, UK director, LOVEFiLM
October 5, 2010 – 12:35 pm | Comments Off
Internet Retailing 2010: Interview with Andrew Ground, UK director, LOVEFiLM

In the second of this week’s interviews with key speakers at our upcoming annual conference, Internet Retailing 2010, Andrew Ground, UK director of LOVEFiLM explains how the company’s success lies in its customer service.

Faithless use music recognition on TV advert to sell tracks and tickets
October 5, 2010 – 11:19 am | Comments Off
Faithless use music recognition on TV advert to sell tracks and tickets

Ageing dance legends Faithless may be a bit passé with the kids, but they are certainly at the forefront of marketing their new album and tour, turning to music recognition service Shazam to turn a TV ad into a downloadable track and ticket booking service

INTERNET RETAILING 2010: Interviews with Sienne Veit, M&S, and Tim Dunn, MIG
October 5, 2010 – 11:15 am | Comments Off
INTERNET RETAILING 2010: Interviews with Sienne Veit, M&S, and Tim Dunn, MIG

In the run up to our annual conference, Internet Retailing 2010, we’re talking to some of the key speakers who will appear at the event. Here we have a double serving, talking to Sienne Veit, business development manager, M&S Direct and Tim Dunn, director of customer strategy, Mobile Interactive Group (MIG) – both of whom will be taking part in our mobile retailing panel on 12 October at the Novatel Hammersmith

GUEST OPINION Are you losing your online customers and PPC revenue?
October 5, 2010 – 11:00 am | Comments Off
GUEST OPINION Are you losing your online customers and PPC revenue?

Here’s the answer: An inventory-linked PPC campaign, says Justin Hayward, Managing Director of Make It Rain

‘Jury still out’ on social media investment: report
October 5, 2010 – 9:35 am | Comments Off
‘Jury still out’ on social media investment: report

The case for investing in social media has yet to be proved for many marketing and communications professionals, who say they can’t measure the return on their investnent, suggests a new report from Econsultancy.

Exclusive: Gaming consoles and games most searched for products in entertainment retail
October 5, 2010 – 9:00 am | Comments Off
Exclusive: Gaming consoles and games most searched for products in entertainment retail

Gaming consoles and games are the most searched for products in the entertainment retail sector, according to a new sector report from Greenlight, exclusive to Internet Retailing today.

Golfers can order a new putter right from the green with Golfsmith app
October 4, 2010 – 5:38 pm | Comments Off
Golfers can order a new putter right from the green with Golfsmith app

A major challenge for some golfers is remembering when to replenish their golf supplies and restock their golf bag. A new iPhone/iPod Touch application now puts the power of the US’s largest golf retailer in the hands of all golfers to instantly purchase golf supplies and equipment, anytime and anywhere – even right from the 18th hole

Italian e-commerce companies keenly embracing mobile in bid to drive up sales and customer service, says Casaleggio-Barclays study
October 4, 2010 – 11:16 am | Comments Off
Italian e-commerce companies keenly embracing mobile in bid to drive up sales and customer service, says Casaleggio-Barclays study

Fourteen per cent of companies involved in e-commerce in Italy are already busy implementing a mobile phone strategy, while another 35% are currently planning to invest in this field by late 2010 and in 2011 – driven by a need to increase sales and boost customer service, finds study

Gap app launched to find next face of babyGap and GapKids in US
October 4, 2010 – 11:04 am | Comments Off
Gap app launched to find next face of babyGap and GapKids in US

Are you a pushy parent who wants to get your kids into modeling? Well, there is an app for that – well in the US at least. Fashion retailer Gap has partnered with mobile entertainment agency Skyrockit to bring the clothes shop’s popular Casting Call contest to iPhone moms and dads, in the form of an easy-to-use iPhone app

Taking payments – without taking the risk
October 1, 2010 – 1:26 pm | Comments Off
Taking payments – without taking the risk

A new type of payment solution promises to take the responsibility for handling customers’ credit card details away from retailers altogether. The solution comes from technology company Akamai, working with payments partner Cybersource.

Online milk delivery service gathers pace
October 1, 2010 – 12:40 pm | Comments Off
Online milk delivery service gathers pace

A Dairy Crest scheme offering online ordering for groceries to be delivered alongside the traditional pinta has now signed up more than 300,000 customers.

IMRG announces awards shortlist
October 1, 2010 – 9:56 am | Comments Off
IMRG announces awards shortlist

Companies from Sainsburys’s Online and M&S to Wiggle and Webtogs Ltd are among the ecommerce businesses shortlisted in this year’s IMRG eCommerce Awards for Excellence.