Past Times says it has seen its despatch rate rise by at least 300% since introducing a new carrier management solution.

The company, which sells gifts inspired by the past, says automating the process has cut down on errors as well as increasing the speed at which parcels are sent out.

Adrian Spence, head of e-commerce at the company, said: “The despatch rate has increased dramatically from our old manual process by at least 300% and any shipping errors have been eliminated.”

Past Times has introduced a new multi-carrier management platform from MetaPack which helps to manage their three carriers.

The platform sits between the company’s Venda order management system and their carriers, automatically translating orders into deliveries. At the same time it updates customers via email on the whereabouts of their goods.

“Being able to view the status of deliveries and tracking numbers in one system results in a better service to the customer who do contact us.”

As a result Past Times is now adding more delivery options for customers, as it looks to grow its e-commerce business.

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