Comments on: Average online order values increase 94% in 2009 http://www.internetretailing.net/2009/12/average-online-order-values-increase-94-in-2009/ News, insight and analysis for Europe's ecommerce and multichannel retail professionals Thu, 09 Feb 2012 11:27:38 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: James Gurdhttp://www.internetretailing.net/2009/12/average-online-order-values-increase-94-in-2009/comment-page-1/#comment-2231 James Gurd Fri, 18 Dec 2009 15:51:24 +0000 http://www.internetretailing.net/?p=2325#comment-2231 So does this data suggest that AOV is up because people are buying more at once to reduce relative delivery cost? Has the growth in total number of orders grown at a slower rate than AOV, so people are spending more on a single order but spending less often? Thanks james So does this data suggest that AOV is up because people are buying more at once to reduce relative delivery cost?

Has the growth in total number of orders grown at a slower rate than AOV, so people are spending more on a single order but spending less often?

Thanks
james

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