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Analysis

Editorials, opinion, analysis, guest writers, industry comment and more…

Analyses

Editoriaux, avis, analyses, écrivains invités, commentaires sur l’industrie

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Article Archive for October 2009

How do your international ecommerce expansion plans compare with other retailers?
October 12, 2009 – 10:33 am | Comments Off
How do your international ecommerce expansion plans compare with other retailers?

A new benchmark study takes a detailed look at the issues facing retailers looking to expand their ecommerce operations overseas and provides decision frameworks and checklists to help retailers with their international planning.

Stores are still the key driver of customer satisfaction in multi-channel retailing, Mori survey finds
October 12, 2009 – 10:27 am | Comments Off
Stores are still the key driver of customer satisfaction in multi-channel retailing, Mori survey finds

An annual survey into consumer behaviour across retail channels in the UK, France, Germany and Sweden has found that stores are still the key to customer satisfaction and still have a role to play in increasing sales.

Internet Retailing 2009: Don’t forget your party hat!
October 12, 2009 – 10:23 am | Comments Off
Internet Retailing 2009: Don’t forget your party hat!

Delegates and visitors to Internet Retailing 09 tomorrow are invited to our not-to-be-missed after-show party — simply pop by the Bazaarvoice, Coremetrics, Endeca or Stibo stands to pick up your ticket.

Mail strike — 75% of businesses plan to drop Royal Mail
October 9, 2009 – 2:49 pm | Comments Off
Mail strike — 75% of businesses plan to drop Royal Mail

With the threat of a strike by Royal Mail workers set to disrupt Christmas deliveries, 75% of UK businesses say they are considering dropping Royal Mail altogether— what are you planning to do?

M&S launches online deliveries to 73 more countries
October 9, 2009 – 2:47 pm | Comments Off
M&S launches online deliveries to 73 more countries

Orders for international delivery to a total of 80 countries can now be placed online, by telephone or in-store, says M&S.

HMV adds Endeca search engine to its website
October 9, 2009 – 2:45 pm | One Comment
HMV adds Endeca search engine to its website

The addition of the new search engine is the first step in HMV’s move towards a new ecommerce solution being developed by marketing and technology agency LBi.

70% of businesses say their online conversion rate has improved this year
October 9, 2009 – 2:40 pm | Comments Off
70% of businesses say their online conversion rate has improved this year

But 39% are still dissatisfied with their conversion rate, according to new research from Econsultancy and RedEye.

Guest Comment: Your customer has spoken, but can you hear what they’re saying?
October 9, 2009 – 2:37 pm | Comments Off
Guest Comment: Your customer has spoken, but can you hear what they’re saying?

Meaning Based Marketing is a new way of finding, interpreting and exploiting data previously not available to marketers. Here Autonomy Optimost’s Greg Kelton explains how it works, why adopting a meaning-based, customer-centric approach to marketing is the only way forward for etailers — and why you should be careful not to be trampled by hippos…

Internet Retailing 2009: Delivering the goods
October 9, 2009 – 2:36 pm | Comments Off
Internet Retailing 2009: Delivering the goods

With the looming threat of widespread industrial action at Royal Mail you may want to pay more attention than usual to delivery-related presentations and exhibits at Tuesday’s Internet Retailing 2009 conference and exhibition…

Tesco launches its online clothing store
October 6, 2009 – 2:46 pm | Comments Off
Tesco launches its online clothing store

The new clothing store includes all the Tesco’s own brand clothing ranges found in-store plus online exclusives and new, online-only brands.

MyVoucherCodes takes online discount vouchers offline
October 6, 2009 – 2:44 pm | Comments Off
MyVoucherCodes takes online discount vouchers offline

The online voucher site has signed up House of Fraser, Argos and others for a Christmas discount book that more than 250,000 consumers have already registered to receive.

Heavy debt burdens and weak online offerings set to be key factors in next wave of retail insolvencies
October 6, 2009 – 2:40 pm | Comments Off
Heavy debt burdens and weak online offerings set to be key factors in next wave of retail insolvencies

According to the latest Red Flag early warning system report from insolvency specialists Begbies Trainer, a strong online offer could make all the difference to surviving the recession.

Phones 4u picks Communicator for segmented email marketing solution
October 6, 2009 – 2:39 pm | Comments Off
Phones 4u picks Communicator for segmented email marketing solution

The new system will be integrated with Phones 4u’s CRM system so that email marketing can be tailored around each customer’s contract terms and what stage they are at in their contract.

Report finds understanding analytics is key to improving conversion rate
October 6, 2009 – 2:37 pm | Comments Off
Report finds understanding analytics is key to improving conversion rate

New research shows that companies investing in web analytics can increase online conversion rates from 2% to 7%.

Internet Retailing 2009: New products and research launch in the exhibition hall
October 6, 2009 – 2:34 pm | Comments Off
Internet Retailing 2009: New products and research launch in the exhibition hall

Amongst the 45 companies taking part in the Internet Retailing 09 exhibition next Tuesday there will be new product launches from HookLogic and AT Internet plus new research findings from RightNow Technologies and Webloyalty.

Search big three to address affiliate community for the first time at a4uexpo
October 6, 2009 – 9:25 am | Comments Off
Search big three to address affiliate community for the first time at a4uexpo

Google, Yahoo! and Microsoft have all agreed to take the platform at this year’s a4uexpo London event, representing the first time they have collectively talked to the UK’s £4bn affiliate community.

Sales up 47% at Asos, new delivery options to be added
October 2, 2009 – 2:44 pm | Comments Off
Sales up 47% at Asos, new delivery options to be added

Asos has reported a 47% increase in sales for the six months to 30 September and says it will add two new delivery options.

Lego picks ATG for new global ecommerce site
October 2, 2009 – 2:42 pm | Comments Off
Lego picks ATG for new global ecommerce site

The toy manufacturer is revamping its international ecommerce operations and will use ATG’s Commerce platform to deliver a personalised online shopping experience.

Online sales increase at Marks & Spencer
October 2, 2009 – 2:40 pm | Comments Off
Online sales increase at Marks & Spencer

Online sales have increased 30% in the last three months, M&S has reported, whilst overall group sales are down 0.5% on a like-for-like basis.

A|wear adds 10CMS and Venda ‘Get the Look’ flash module
October 2, 2009 – 2:38 pm | One Comment
A|wear adds 10CMS and Venda ‘Get the Look’ flash module

The new module lets the fashion retailer collect together key items for a current ‘look’ on one page so that customers can view them together and then add items straight to their shopping ‘bag’.